Email and web copywriting for an indie sticker brand
Indie sticker brand Nice Enough embarked on a complete redesign of both their website and email marketing efforts with the experts at Aeolidia. While they'd recently experienced rapid growth on the wholesale front, they needed to speak more directly to their retail customers. Inspired by their laidback and fun original artwork, I focused on writing copy that would engage customers to browse, shop, subscribe to their newsletter...and keep coming back.
Emails bursting with personality so customers actually open them
OUR STICKERS ARE MADE TO GO ANYWHERE
They're like postal service workers—rain, shine, or hail


Headers that quickly capture the spirit of the brand
A little blunt, a lot of fun.
Shop new stickers


Product previews and e
Our Promise to You
Everything in this box was made to be good to you:
Ingredients your skin was born to love, and the proven formulas to keep it feeling wonderful, again and again.
So go on and indulge. Your new products are more than a skincare routine—they're a self-care way of life. Thanks for letting us be a part of your fresh start.


The approach: Say thank you (and mean it)
Big, beautiful thanks for choosing Kate Ryan Skincare.
This box is filled with products made with only the finest proven ingredients—and nothing extra. Shouldn't every day be this blissfully simple? Take good care and enjoy!
Always,
Bev & Erica




